How To Build An Online Community With Live Streaming? [20 Winning Ideas]

You’re scrolling through social media and see a notification – your favorite brand or creator is going live! A surge of excitement washes over you – the chance to be part of something exclusive along with some live streaming ideas. 

This is the power of the “FOMO Factor” (Fear Of Missing Out) that live streams tap into. ❤️‍🔥

A study found that over 60% of viewers participate in live streams because they don’t want to miss out on the unique content and interaction.

But live streaming goes beyond mere entertainment! 😍

It’s about creating a two-way street, breaking down the barriers between brands/creators and viewers. Unlike pre-recorded videos, live streams allow you to:

1. ask questions in real time, 
2. participate in polls and in-live chats,
3. and feel like you’re part of a conversation.

Another study showed that viewers who interact with live streaming ideas are 22% more likely to subscribe or follow the brand/creator. Live streams also create a powerful feedback loop.  Like: 👇

• Sharing your thoughts on a new product idea with the brand, 
• Or getting your questions answered by your favorite artist.

This immediate back-and-forth builds trust and loyalty, making viewers feel valued and like their voices matter. By leveraging live streams, brands and creators can create an online community to turn casual viewers into lifelong fans.

Best Live Streaming Ideas That Actually Work

Simply hitting “go live” isn’t enough to take your live streams into the giant leap. To truly allure viewers and build a loyal community, you need engaging ideas for live streaming. Here are 7 proven formats that will keep your audience glued to the screen! 💯

1. Interactive Workshops & Tutorials: Live workshops and tutorials are perfect for this. A cooking demonstration where viewers can ask recipe questions in real-time, or a design masterclass where participants get live feedback. This format provides value, fosters interaction, and keeps viewers coming back for more.

2. Behind-the-Scenes Access: Take the audience on a live tour of your studio, showcase your creative process, or introduce them to your team. This exclusive peek behind the curtain builds a sense of connection and makes viewers feel like they’re part of something special. 🎬

3. Live Q&A Sessions & AMAs (Ask Me Anything): Live Q&A sessions and AMAs allow viewers to connect directly with you, ask burning questions, and get instant answers. This format builds trust and transparency and makes your audience feel valued.

4. Co-creation & Collaboration: Brainstorm new product ideas with your audience, write a song together, or even design a piece of art collaboratively. This interactive format fosters a sense of ownership and makes viewers feel invested in your success. 🤝

5. Live Product Demonstrations: Live demonstrations are a fantastic way to do it!  Unbox new products live, answer questions about features, and even offer exclusive discounts to viewers. This format not only educates potential customers but also creates a sense of excitement and urgency.

6. Live Interviews with Experts & Influencers: Partner with industry experts or fellow creators for live interviews. These ideas for live streaming brings fresh perspectives to your stream, attracts new viewers from your guest’s audience, and offers valuable insights into your existing community. 📈

7. Live Challenges & Giveaways: Host live challenges related to your niche,  like a live coding competition or a baking challenge.  Offer exciting prizes for winners and encourage viewers to participate by voting or cheering on their favorites. This format creates a fun and interactive atmosphere, boosting engagement and excitement.

There are more than seven ways to go live, and you can introduce your own formats, too. We’ve listed the tried-and-tested ways.

Incorporating these engaging formats into your live streams, you’ll transform them from one-way broadcasts to experiences that keep your audience coming back for more every time you wish to go live.

How To Build An Online Community? [Top Live Streaming Ideas]

Live streaming isn’t just about broadcasting: It’s about creating an online community. Here are creative ideas to connect with your viewers and make them (probably) your forever fans:

1. Live Charity Events: Partner with a cause you care about and host a live stream fundraiser, with viewer donations unlocking exclusive content or experiences.

2. Community Challenges: Set weekly or monthly challenges related to your niche, showcasing participant creations on future streams and rewarding the best entries. (Eg: Photo Editing Challenge for photographers)

3. Live Feedback Sessions: Offer personalized feedback on viewers’ work (e.g., writing samples, artwork) during live streams, creating a valuable learning experience. This makes it a two-way communication. ✌️

4. Viewer Takeovers: Imagine your account being given to someone else for a day? Occasionally hand over the reins to a dedicated viewer, allowing them to host a segment or choose the next live stream topic.

5. Live Collaborations: Partner with another creator in your niche for a joint live stream, offering fresh perspectives and attracting new audiences. They bring their audience for the show as well. 

6. Live AMAs with Audience Polls: Such live streaming ideas could be made both professional and fun. Integrate live polls during your AMA, allowing viewers to vote on the questions you answer, maximizing engagement. 🙋

7. Take Them Behind-the-Scenes: Collaborate with another creator on a creative project live, showcasing your creative process and fostering a sense of community. Offer tips and valuable recommendations.

8. Early Access & Live Demos: Entice viewers with exclusive early access to new products or features. Host live demos with pre-recorded videos to highlight key functionalities and answer pre-launch questions.

9. Live Customer Service Q&A: Dedicate a live stream to addressing customer concerns and answering questions about your products or services. This fosters trust and transparency. 📝

10. Meet the Team Sessions: Introduce your team members to your audience through live interviews. Highlight their expertise and passion, building a personal connection with your brand.

11. Industry Talks & Partner Interviews: Host industry experts or partners for live discussions on relevant topics. Position your brand as a thought leader within your niche. Provide value in each session. 

12. Brand Story & History Showcase: Take viewers on a live journey through your brand’s history and core values. Use storytelling to connect with viewers on an emotional level. 📚

13. Customer Case Studies & Success Stories: Feature satisfied customers live, sharing their positive experiences with your brand. This social proof builds trust and attracts potential customers.

14. Live Mystery Box Challenges: Unbox a mystery box filled with random items related to your niche, and use them to create content live on stream, encouraging improvisation and audience suggestions.

15. Live Audience Reviews & Discussions: Review recently released products, movies, or games with your audience live, sparking discussions and debates that keep them engaged. There’s always an audience for this. 💬

16. Community Art Battles: Organize live art battles where viewers compete creatively based on prompts or themes, with the audience voting for the winner. This will increase audience engagement.

17. Live Mock Interviews & Career Advice: Offer live mock interviews for viewers seeking career guidance, providing valuable insights and building trust as a thought leader. You can actually guide a lot of people doing this.

18. Live Audience Workouts: Lead a live fitness session or group workout tailored to your audience’s skill level, fostering a sense of community and shared goals. Online fitness sessions are actually on the rise. 🏃

19. Live Q&A with Guest Experts: Invite industry experts or thought leaders for live Q&A sessions alongside you, offering viewers a chance to learn from diverse perspectives. There is two-way traffic to your streams.

20. Live Product Hacks & DIY Tutorials: Showcase unexpected or creative ways to utilize your products through live tutorials. This demonstrates the versatility of your offerings and inspires viewers to explore new possibilities.

Now, you have multiple ways to turn viewers into a loyal community through live streams. Go, create something special and don’t forget to share it with us. We’d love to see.

Broadcasting Beyond Borders: Live Streaming Content Ideas

The live streaming platform you choose needs to resonate with your audience and cater to the type of content you create. Here’s a breakdown of critical factors to consider when selecting the best fit: 👇

• Audience: Understanding your target audience’s preferred platforms is essential. Are they gamers on a platform known for esports and gameplay? Or do they favor short-form updates on a mobile-focused platform?  

• Content-Type: Consider the type of content you’ll be live streaming. Longer tutorials and in-depth discussions might thrive on platforms known for longer-form content.  There are different platforms for diverse audiences.

• Platform Strengths: Each platform offers unique features and strengths. Some excel at community building, while others provide seamless integration with existing channels.  Spend ample time on research.

The future of live streaming might involve going beyond just one platform to build online community. Multistreaming allows you to broadcast your live content simultaneously across multiple platforms. This tool offers immense potential for brands and creators seeking to maximize:

1. Brand reach,
2. Audience engagement,
3. Bring in potential customers,
4. And increase revenue by live selling.

Carefully considering these factors, you can choose the best platform to build a community (in the age of multistreaming) to ensure your live streams resonate with your audience and achieve the business goals that are expected of your live stream and audience. 💙

Best Live Streaming Platforms (Free & Paid)

With so many platforms available, selecting the right one can feel overwhelming. Here’s a breakdown of some popular options, both free and paid, to help you find your perfect virtual and best live streaming platform for you to explore:

• YouTube Live: A household name, YouTube Live offers a familiar UI and a vast user base. Con: Building an audience from scratch might require additional effort.

• Twitch: The go-to platform for gamers, Twitch boasts a highly engaged community. Con: Content focus can make it difficult for non-gaming brands to stand out.

• IBM Video Streaming: A robust platform offering professional-grade features that are ideal for large-scale events. Con: Can be costlier compared to other options.

• Dacast: This platform excels in global streaming capabilities, perfect for reaching audiences worldwide. Con: May have a steeper learning curve for users unfamiliar.

Of course, there are more live streaming platforms for creators and brands to try out. In the end, it all depends on the purpose of your live stream and the target audience, based on which you can conclude what platform to choose.

Bonus: OnTheFly Live Streaming Platform

Now, let’s talk about the newest game-changer in the block: OnTheFly. Our platform allows you to simultaneously broadcast your live stream across over 20 social media channels! 

Imagine reaching your audience on Twitch, YouTube, Facebook Live, and more – all at once. OnTheFly eliminates the need to manage multiple streams, saving you time and effort while maximizing your reach. 🚀

Why OnTheFly Is A Must-Try for Creators & Brands?

It offers innovative and powerful solutions for creators and brands seeking to expand their reach and engagement. With its multistreaming capabilities and ease of use, OnTheFly empowers you to connect with your audience on the platforms they frequent most. 🔥

So, go ahead and explore the possibilities of OnTheFly. It’s the perfect tool to take your live streams to the next level.

Key Takeaways On Live Streaming Ideas

• Live streams attract viewers who fear missing out.
• Live streams allow two-way communication with viewers.
• Interactive workshops & tutorials boost engagement.
• Behind-the-scenes access builds a connection with viewers.
• Live Q&A sessions build trust and transparency.
• Co-create content to make viewers feel invested.
• Live demos educate viewers and create excitement.
• Partner with experts to attract new audiences.
• Host challenges and giveaways to boost engagement.
• Choose a platform that resonates with your audience.

Wrapping Up

From interactive workshops to live product demos, there are a range of engaging ideas for live streaming guaranteed to keep your audience glued to the screen. Remember, live streaming platform selection is crucial to build an online community. 🔥

Consider your target audience and tailor your content to each platform’s strengths. Don’t be afraid to experiment! Experiment with new platforms like OnTheFly to show people the power of multistreaming and maximize your reach.

Now, it’s your turn to take action. Go forth, go live, and build a thriving community around your brand or creative vision that trusts your vision and stands by you. 🏆